Enterprise organizations more and more depend on web-based purposes for essential enterprise processes, but many workflows stay manually intensive, creating operational inefficiencies and compliance dangers. Regardless of vital expertise investments, data staff routinely navigate between eight to 12 completely different net purposes throughout commonplace workflows, consistently switching contexts and manually transferring info between programs. Knowledge entry and validation duties eat roughly 25-30% of employee time, whereas guide processes create compliance bottlenecks and cross-system knowledge consistency challenges that require steady human verification. Conventional automation approaches have vital limitations. Whereas robotic course of automation (RPA) works for structured, rule-based processes, it turns into brittle when purposes replace and requires ongoing upkeep. API-based integration stays optimum, however many legacy programs lack fashionable capabilities. Enterprise course of administration platforms present orchestration however battle with advanced choice factors and direct net interplay. Consequently, most enterprises function with blended approaches the place solely 30% of workflow duties are absolutely automated, 50% require human oversight, and 20% stay fully guide.
These challenges manifest throughout frequent enterprise workflows. For instance, buy order validation requires clever navigation by way of a number of programs to carry out three-way matching between buy orders (POs), receipts, and invoices whereas sustaining audit trails. Worker on-boarding calls for coordinated entry provisioning throughout id administration, buyer relationship administration (CRM), enterprise useful resource planning (ERP), and collaboration platforms with role-based decision-making. Lastly, e-commerce order processing should intelligently course of orders throughout a number of retailer web sites missing native API entry. Synthetic intelligence (AI) brokers signify a major development past these conventional options, providing capabilities that may intelligently navigate complexity, adapt to dynamic environments, and dramatically scale back guide intervention throughout enterprise workflows.
On this submit, we reveal how an e-commerce order administration platform can automate order processing workflows throughout a number of retail web sites by way of AI brokers like Amazon Nova Act and Strands agent utilizing Amazon Bedrock AgentCore Browser at scale.
E-commerce order automation workflow
This workflow demonstrates how AI brokers can intelligently automate advanced, multi-step order processing throughout numerous retailer web sites that lack native API integration, combining adaptive browser navigation with human oversight for exception dealing with.
The next elements work collectively to allow scalable, AI-powered order processing:
- ECS Fargate duties run containerized Python FastAPI backend with React frontend, offering WebSocket connections for real-time order automation. Duties mechanically scale based mostly on demand.
- Utility integrates with Amazon Bedrock and Amazon Nova Act for AI-powered order automation. AgentCore Browser Software offers safe, remoted browser atmosphere for net automation. Important Agent orchestrates Nova Act Agent and Strands + Playwright Agent for clever browser management.
The e-commerce order automation workflow represents a typical enterprise problem the place companies must course of orders throughout a number of retailer web sites with out native API entry. This workflow demonstrates the total capabilities of AI-powered browser automation, from preliminary navigation by way of advanced decision-making to human-in-the-loop intervention. We’ve got a pattern agentic e-commerce automation constructed out which we now have open sourced on aws-samples repository on GitHub.
Workflow course of
Customers of the e-commerce order administration system submit buyer orders by way of an internet interface or batch CSV add, together with product particulars (URL, dimension, colour), buyer info, and delivery handle. The system assigns precedence ranges and queues orders for processing. When an order begins, Amazon Bedrock AgentCore Browser creates an remoted browser session with Chrome DevTools Protocol (CDP) connectivity. Amazon Bedrock AgentCore Browser offers a safe, cloud-based browser that allows the AI agent (Amazon Nova Act and Strands agent on this case) to work together with web sites. It consists of safety features reminiscent of session isolation, built-in observability by way of reside viewing, AWS CloudTrail logging, and session replay capabilities. The system retrieves retailer credentials from AWS Secrets and techniques Supervisor and generates a reside view URL utilizing Amazon DCV streaming for real-time monitoring. The next diagram illustrates the order complete workflow course of.
Browser automation with form-filling and order submission
Kind-filling represents a essential functionality the place the agent intelligently detects and populates varied area varieties throughout completely different retailer checkout layouts. The AI agent visits the product web page, handles authentication if wanted, and analyzes the web page to establish dimension selectors, colour choices, and cart buttons. It selects specified choices, provides gadgets to cart, and proceeds to checkout, filling delivery info with clever area detection throughout completely different retailer layouts. If merchandise are out of inventory or unavailable, the agent escalates to human assessment with context about options.
The pattern utility employs two distinct approaches relying on the automation methodology. Amazon Nova Act makes use of visible understanding and DOM construction of the webpage, permitting the Nova Act agent to obtain pure language directions like “fill delivery handle” and mechanically establish kind fields from the screenshot, adapting to completely different layouts with out predefined selectors. In distinction, the Strands + Playwright Mannequin Context Protocol (MCP) mixture makes use of Bedrock fashions to investigate the web page’s Doc Object Mannequin (DOM) construction, decide applicable kind area selectors, after which Playwright MCP executes the low-level browser interactions to populate the fields with buyer knowledge. Each approaches mechanically adapt to numerous retailer checkout interfaces, eliminating the brittleness of conventional selector-based automation.
Human-in-the-loop
When encountering CAPTCHAs or advanced challenges, the agent pauses automation and notifies operators by way of WebSocket. Operators entry the reside view to see the precise browser state, resolve the problem manually, and set off resumption. AgentCore Browser permits for human browser takeover and passing management again to the agent. The agent continues from the present state with out restarting the complete course of.
Observability and scale
All through execution, the system captures session recordings saved in S3, screenshots at essential steps, and detailed execution logs with timestamps. Operators monitor progress by way of a real-time dashboard exhibiting order standing, present step, and progress proportion. For prime-volume situations, batch processing helps parallel execution of a number of orders with configurable staff (1-10), priority-based queuing, and computerized retry logic for transient failures.
Conclusion
AI agent-driven browser automation represents a basic shift in how enterprises method workflow administration. By combining clever decision-making, adaptive navigation, and human-in-the-loop capabilities, organizations can transfer past the 30-50-20 cut up of conventional automation towards considerably larger automation charges throughout advanced, multi-system workflows. The e-commerce order automation instance demonstrates that AI brokers don’t exchange conventional RPA—they allow automation of workflows beforehand thought-about too dynamic or advanced for automation, dealing with numerous consumer interfaces, making contextual selections, and sustaining full compliance and auditability.
As enterprises face mounting strain to enhance operational effectivity whereas managing legacy programs and sophisticated integrations, AI brokers supply a sensible path ahead. Fairly than investing in costly system overhauls or accepting the inefficiencies of guide processes, organizations can deploy clever browser automation that adapts to their current expertise panorama. The result’s diminished operational prices, quicker processing instances, improved compliance, and most significantly, liberation of information staff from repetitive knowledge entry and system navigation duties—permitting them to deal with higher-value actions that drive enterprise influence.
In regards to the authors
Kosti Vasilakakis is a Principal PM at AWS on the Agentic AI workforce, the place he has led the design and improvement of a number of Bedrock AgentCore companies from the bottom up, together with Runtime, Browser, Code Interpreter, and Identification. He beforehand labored on Amazon SageMaker since its early days, launching AI/ML capabilities now utilized by hundreds of firms worldwide. Earlier in his profession, Kosti was an information scientist. Exterior of labor, he builds private productiveness automations, performs tennis, and enjoys life along with his spouse and children.
Veda Raman is a Sr Options Architect for Generative AI for Amazon Nova and Agentic AI at AWS. She helps prospects design and construct Agentic AI options utilizing Amazon Nova fashions and Bedrock AgentCore. She beforehand labored with prospects constructing ML options utilizing Amazon SageMaker and in addition as a serverless options architect at AWS.
Sanghwa Na is a Generative AI Specialist Options Architect at Amazon Net Providers. Primarily based in San Francisco, he works with prospects to design and construct generative AI options utilizing massive language fashions and basis fashions on AWS. He focuses on serving to organizations undertake AI applied sciences that drive actual enterprise worth.
